
FFAIR is changing the game in exhibitor and sponsorship management.
Multi-award-winning FFAIR is loved for its ability to drive efficiencies within event teams, automate traditionally labour-intensive tasks and enable organisers to scale quickly and with confidence.
FFAIR was birthed from my own frustrations around exhibiting.
As an exhibitor, I was shocked to discover how complicated the exhibiting process was and understood the bigger threat this posed to the exhibition industry. I realised that there was a much simpler solution. This experience inspired the idea that would later become FFAIR.
Today FFAIR is trusted by over 140+ expo, media, association and corporate teams delivering trade shows and conferences around the world.
Key Milestones:
Nov 2022: FFAIR wins Best Exhibition Technology at the Event Tech Awards UK.
June 2023: FFAIR wins AEO Technology Innovation Award.
Feb 2024: FFAIR team expands to include Head of Customer Success and CMO.
April 2024: FFAIR achieves 3X revenue growth.
April 2024: FFAIR hits 50,000 exhibitors through the FFAIR portal.
April 2024: Secured 6x event influencer investors.
May 2024: Officially launches in the US exhibiting at Event Tech Live US & Canada for the first time and wins Best Exhibition Technology at Event Tech Awards US & Canada.
June 2024: FFAIR shortlisted for UFI Operations and Customer Service Award.
June 2024: FFAIR surpasses 2600 orders worth over £1.5mm through the platform.
June 2024: FFAIR onboards its 70th supplier to the Exhibitor Shop.
December 2024: FFAIR welcomes over 10,000 exhibitors through the portal in one single year.
January 2025: FFAIR team adds 3 new hires, including a sales lead to its team, growing the team to 19.
Tactics Deployed To Grow FFAIR
Design Driven Development
Design-driven development has been central to FFAIR’s evolution, ensuring every feature is built with user experience at its core. By blending intuitive interfaces with powerful functionality, we create a platform that’s both visually compelling and seamlessly efficient. This approach enables us to rapidly adapt to industry needs, delivering solutions that not only meet expectations but redefine how exhibitors and organisers interact.
Implementing Scrum Techniques
By structuring development around Scrum frameworks, we’ve ensured rapid problem-solving, clear goal-setting, and efficient teamwork. Regular sprints and feedback loops keep innovation moving forward, delivering impactful features faster.
Investment & Bootstrapping
Scaling FFAIR with a lean, strategic approach has meant maximising resources while staying focused on sustainable growth. Through careful investment and smart bootstrapping, we’ve built a thriving platform without compromising on quality or vision.